Meagan Evertson

Director of Client Experience

As the Director of Client Experience, Meagan brings together her innate drive to help others succeed with her love for process, systems, and technology. She is responsible for the client experience for OnNiche®, designing the technology, systems, and processes that run it. She is also involved in the sales and client onboarding processes. As a coach and facilitator, she guides advisors through their quarterly planning sessions and facilitates accountability calls and office hours.

Meagan excels at training and education, coaching, facilitation, and user research, and she brings these strengths together to help advisors overcome obstacles and implement an effective marketing strategy.

Meagan stumbled into her career when she started at a software company and discovered the then-new field of customer success. Over the past 15 years, her client-facing roles have spanned technical support, training and education, client relationship management, sales, and product and user research. She is a certified SCRUM Master and was previously certified as a Foundation Certified Coach in Team Coaching.

Beyond her day-to-day work with clients, Meagan represents OnNiche® by teaching the company's philosophy and curriculum on niche marketing and strategy at industry conferences, in webinars, and on podcasts. Highlights include speaking at XYPN Live and presenting for Vanguard.

Education and Certifications

  • BBA in Marketing, James Madison University

  • SCRUM Master Accredited Certification, International SCRUM Institute

Fun Facts

  • Joined the company as Director of Client Experience in 2023, but was its first-ever intern back when it was still called Wealth Management Marketing

  • Is a hockey fan (go, Caps!). When the Capitals won the 2018 Stanley Cup, she adopted her first dog, Ovi.

  • Says the beach, mystery games, or live music are part of a perfect day.